Abstracts and biographies

Sponsor: Strategy Update, Thursday 3 July 2014

Tamar Sadeh, Ex Libris
How Do Academic Users Search? And How Can We Help Them Find What They Want?

Because of the simple search interface that today’s library discovery systems offer, users tend to expect a Google-like search experience in which the discovery system understands what they want; is forgiving of misspellings, omissions, and word variations; and displays the most relevant results first, regardless of how a query is formulated. Known-item searches, which make up the majority of searches in an academic environment, pose a particular challenge for discovery systems. While users know exactly what they are after, their method of describing the desired item can range from typing a few of the title’s words to copying and pasting an entire citation.

This session—a sequel to my presentation at the LIBER 2012 Annual Conference—focuses on the analysis of logs captured from searches by scholars around the world and in a variety of disciplines, and the insights derived from this analysis. The session addresses the ways in which the search engine of the Ex Libris Primo discovery system handles specific types of searches—particularly known-item searches—overcomes inaccuracies and omissions in users’ queries, and supports many types of search techniques employed by users.

Sadeh-TamarDr Tamar Sadeh began her career developing search engines for structured and unstructured data, with a bachelor’s degree in computer science and mathematics. At Ex Libris, a multinational company that develops high-performance applications for libraries and information centres, she has taken an active role in the definition and marketing of the company’s various technologies since she joined the company in 1999. Shed has a doctorate from City University London’s School of Informatics.

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Sponsor: Strategy Update, Friday 4 July 2014

Wouter Haak, Elsevier, The Netherlands
The World is Changing for the Researcher: What Can We Do?

Elsevier and librarians are not so very different. Serving the needs of researchers—in all their many roles—is at our very core. This presentation offers an inside view into how researcher behaviour is influencing changes to Elsevier products and platforms, as well as is informing new solutions and services that are designed to keep science moving forward.

Haak-WouterWouter Haak is VP Product Strategy for Elsevier Academic & Research Markets. In this role, Wouter is responsible for the product strategy for Elsevier products researchers, like Scopus, ScienceDirect and Mendeley. The overall aim is to leverage technology to improve research outcomes by building solutions on top of content. Prior to Elsevier, Wouter has a long background in product and strategy. He has online experience from working for more than five years at eBay Classifieds, e.g. Marktplaats.nl, Annunci.it – in roles varying from business development to having overall charge of the classifieds businesses in Italy, France, Belgium and Turkey. His strategy experience comes from having worked with the Boston Consulting Group for seven years. He has also worked for two start-up/early stage tech companies. His role has always been to bridge understanding between the customer, end-user and technical opportunities. Wouter’s academic experience and interest has mostly been in a ‘consuming’ mode, with degrees in classical music composition, computer science and business economics. Conversely, his contributions to the world of publications are so far rather modest: one publication and one patent.

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Sponsor: Strategy Update, Friday 4 July 2014

Timon Oefelein, Springer, Germany
Springer – Your Link to the Future

The first part of this presentation outlines Springer’s unique eBook offering and explains what makes it so innovative and highly used. After introducing the basic business model, collection size and scope, and DRM policy, the presentation will showcase key eBook usage trends taken from universities around the world. The second part introduces the Springer Book Archives (SBA), the world’s largest online eBook archive of over 110,000 titles. As we will see, online access to archive content can play a substantial role in reducing long-term storage costs, especially when compared to the cost of keeping a printed book. Finally, we will take a brief look at Springer’s recently launched altmetrics indicators and see how they add valuable insight into the impact of content at the article level.

Oefelein-TimonTimon Oefelein is Springer’s Account Development Manager for North Western Europe and The Baltics. He is based in the Berlin office and has been with Springer for fourteen years, in various global marketing posts. In this current role he works closely with numerous large academic research universities as well as government organisations such as the EU Commission and the British Library to help raise the Return on Investment (ROI) of their Springer holdings. He does this mainly through specialist onsite workshops tailored to the needs of the respective library.  He is particularly interested in how libraries can measure ROI and optimise the discoverability of their e-content. He is also interested in how the impact of research is measured, open-access, big data, information literacy, mobile technologies, and the rise of altmetrics.